PROFESSIONAL FOCUS
Every brand has countless digital touchpoints — I help make them clear, consistent, and performance-ready. I specialize in the hands-on work that keeps a brand’s online presence current and effective across websites, e-commerce platforms, email, and social content. With 15+ years of experience blending digital execution with creative production, I focus on building optimized content, strong visuals, and organized workflows that support campaigns, launches, and ongoing digital initiatives.
VISUAL
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STORYTELLING
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VISUAL 〰️ STORYTELLING 〰️
Graphic Design
I create clean, modern, and conversion-focused design assets that support digital marketing and e-commerce performance. My work includes social graphics, email banners, infographics, Amazon A+ modules, Shopify assets, and product display visuals. Every design is developed with clarity, consistency, and usability in mind—helping brands communicate effectively across platforms and content campaigns.
Photography
I specialize in product, lifestyle, and brand photography for e-commerce, social content, and digital storytelling. My imagery supports Amazon, Shopify, email campaigns, and social campaigns with polished visuals that reinforce trust and elevate brand identity. From styling and directing to editing and final delivery, I produce cohesive, marketing-ready content for multi-channel use.
Social Media Strategy
I develop social media strategies that strengthen brand visibility and support ongoing digital campaigns across Instagram, TikTok, Pinterest, and Facebook. My work focuses on creating platform-native content that feels intentional, aligned, and built for engagement.
This includes short-form video (Reels, TikToks, UGC-style content), social graphics, storytelling-driven posts, and content calendars for launches, promotions, and seasonal initiatives. I also provide light influencer content support, ensuring creative assets stay consistent with brand tone and campaign goals.
My approach combines clear messaging, performance insight, and cohesive visuals—helping brands show up with consistency and connect meaningfully with their audience across every channel.
Video Creation
& Script Direction
I produce short-form video content tailored to social platforms and e-commerce needs—product demos, storytelling clips, behind-the-scenes footage, and branded Reels/TikToks. Using tools like CapCut and Canva, I edit polished, purposeful video assets that support campaigns, launches, and ongoing content calendars. My approach blends visual clarity with marketing intent to create videos that resonate and convert.
Digital Marketing Support
I provide hands-on support across SEO, website updates, and e-commerce content—helping brands maintain clean, optimized, and accurate digital touchpoints. This includes on-page SEO, metadata updates, keyword implementation, product listing optimization, email marketing campaigns, and analytics-informed content updates. I bring structure, detail, and execution to the digital tasks that keep content performing and campaign-ready.